01 / HOMEPAGE SYSTEM
E-bike brand homepage
Use a real riding scene to connect the core product message, model selection, and category entry points so visitors can understand the offer and keep exploring.
ABOUT WHALELEAP STUDIO
WhaleLeap Studio
A design and development studio focused on Shopify sales systems.
We work with brands that are preparing to sell globally, running paid traffic, or upgrading Shopify. The goal is not a busier-looking page. The goal is to connect product, pages, theme, payments, logistics, and analytics into a system that can launch, sell, and keep improving.
01Shopify builds and theme developmentTheme builds
02Conversion paths and analyticsConversion data
03Global brand launch and iterationGlobal growth
STUDIO PROFILE / REAL WORK
One desk. A connected path from strategy to delivery.
WhaleLeap Studio keeps strategic judgment, page structure, theme development, and measurement validation in one working loop. What you see here is not only the final interface, but also the person and workspace behind the work.
- STRATEGY / DIRECTION
- DEVELOPMENT / THEMES
- MEASUREMENT / VALIDATION
FOUNDER / WHALELEAP STUDIO
DESIGN · DEVELOPMENT · MEASUREMENT
What we do
Services around the critical path from Shopify launch to growth.
STUDIO SYSTEM / 01
WhaleLeap Growth OS
Connect storefront builds, themes, conversion, and measurement into one Shopify growth system built to keep evolving.
01BUILD02CONVERT03MEASURE
- 01
BUILD
Shopify website builds
Build Shopify stores ready for paid traffic, from page structure and theme development to payments, logistics, and launch checks.
- 02
BUILD
Shopify theme customization
Develop Liquid, sections, blocks, product modules, collection templates, and mobile experiences.
- 03
CONVERT
Shopify conversion optimization
Diagnose conversion bottlenecks across paid traffic, product pages, cart, checkout, and trust content.
- 04
MEASURE
GA4 / GTM tracking
Configure ecommerce events, ad pixels, Product Schema, and pre-launch tracking tests.
- 05
System output
Global launch and iteration
Help product-led teams turn Shopify into a maintainable, measurable, and improvable asset.
SELECTED WORK / REAL PAGES
Real storefront and product work
From visually dense brand homepages to complex product detail and technology purchase experiences. These are real project screens, not placeholder mockups.
02 / PRODUCT EXPERIENCE
Technology collection experience
Use a high-contrast category matrix to organize robots, smart devices, wearables, and accessories into a clear path through a complex product range.
03 / COMMERCE UI
Technology purchase experience
Use a restrained product gallery, availability cues, and purchase controls to reduce cognitive load on a technical product page.
04 / BRAND STOREFRONT
Editorial guides and blog content
Use a lead story and supporting guides to connect expertise, real riding scenarios, and the product decisions visitors make next.
05 / FOOTER SYSTEM
Brand footer and subscription system
Bring newsletter signup, primary navigation, contact details, social channels, and policy links into one final touchpoint that still feels complete and trustworthy.
PROJECT BOUNDARIES / 02
What we do not do
Clear boundaries set the right expectations and make projects sharper from the start.
BOUNDARY MANIFESTO
SCOPEBEFOREBUILD
Clear scope protects budget, time, and delivery quality.Clear scope is not a limitation. It protects budget, time, and the quality of the final delivery.
Visuals serve conversion
Visuals must support clarity, trust, and conversion.We do not build pages that chase visuals while ignoring the sales path
Goals stay verifiable
No promises that SEO, ads, or sales cannot verify.We do not promise unrealistic SEO, ad, or sales outcomes
Define before building
Build starts only after goals, budget, and scope are clear.We do not start development when scope, budget, and launch goals are unclear
Keep the stack maintainable
No excessive apps hiding weak business logic.We do not hide business logic problems behind excessive app stacking
DELIVERY RAIL / 03
Delivery principles
01 · DIAGNOSE
Diagnose before quoting
Review product, market, pages, and data before scoping or quoting.Review product, market, pages, features, and data before deciding whether the project needs a module build, custom build, or complex scope.
02 · PLAN
Define the sales path
Structure every page to support clarity, trust, and purchase.Homepage, product pages, collections, and content pages should help users understand, trust, and buy.
03 · BUILD
Build for the business flow
Build only what keeps payments, logistics, and business flows working.More features are not always better. Payments, logistics, quotes, B2B, and data flows need to work clearly.
04 · VALIDATE
Validate with data
Use GA4, GTM, and core events to validate delivery and campaigns.GA4, GTM, and core events are the foundation for judging whether pages and campaigns are working.
05 · ITERATE
Keep the theme iterable
Favor configurable themes over hard-coded pages and unnecessary apps.Use configurable sections, blocks, and clear templates where possible, reducing hard-coded pages and unnecessary app dependencies.
DELIVERY EVIDENCE
Before handoff, we verify the paths that matter.
01 / MEASUREMENT
GA4 / GTM event validation
Check whether critical events fire, parameters arrive intact, and the same conversion is not counted twice.
- Event firing
- Parameter integrity
- Deduplication
02 / LAUNCH QA
Multi-device QA and launch checks
Review desktop and mobile experiences, the core purchase path, and every item on the pre-launch handoff list.
- Responsive experience
- Purchase path
- Launch checklist
CLIENT FIT / 04
For teams serious about sustainable growth
We work best with product-led brands preparing for global sales, running paid traffic, or getting Shopify ready to convert it. We are also a strong fit for stores that need conversion restructuring, GA4 / GTM and structured data for review, and a long-term plan for continuous Shopify iteration.
NEXT STEP / 05
Start with a focused review.
Share your product, market, budget, current store, or goal. We will recommend what to build, improve, or measure first.
- Review store health
- Prioritize improvements
- Define the next step